Hi. I'm Pete.

I design products and services centered on people.

I’ve led service and product design at Kroger, Best Buy, Optum, Lowe’s, and Cox Automotive—driving research, journey mapping, and service blueprinting that improved efficiency, reduced costs, and increased adoption at enterprise scale. My work spans healthcare, fintech, retail, supply chain, and automotive, where I’ve delivered intuitive, scalable, and compliant experiences.

Earlier in my career, I contributed to platforms such as Litmus, Eventbrite, and DotNetNuke, shaping interaction design and driving product adoption. Across every role, I focus on aligning business goals with human needs, prototyping solutions, and mentoring teams to deliver measurable, user-centered impact.

UX Case Studies

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Interested in my Service & Product Design Portfolio? Case studies are available upon request. Please reach out on LinkedIn or call me directly, and I’ll provide access.

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Non NDA Work

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Notification Email Component Editor

Notification Email Component Editor

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Closet Storage Site Design

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Salem Business Center Site

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DNN UX Explorations

DNN UX Explorations

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Supported Vehicle Makes

Replace flash-based components

Genther Electric

Achiever Group Tutoring

Dropship Packing

Avalon Interiors

Liquid Church Logo

Viceroy Papers Logo

Bridge After School Program

Web site for Bridge After School

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DNN Footer Menu (wireframe)

Initial wireframe of DNN Module

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Facility Scheduler

Facility Scheduling DNN Component Initial UX Wireframe

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Shirt Design: Class Clown

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Shirt Design: Lego Triangle

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Shirt: Snow Kissed Winter

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iPhone Case: Airplane

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iPhone Case: Indiana Jones Lego

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Shirt: Jedi Light Saber

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Shirt: Baloons

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Products: Balloon Animal

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Shirt: Frog Kiss

this is a remake of Draco's Smack design

Nature's Water Fountains

Proposed web site design

Virtue Values Site

Marketing materials for ESL Curriculum

Virtue Values Lessons

ESL Teacher Lesson Resources

Virtue Values Mobile

Mobile student ESL application

Virtue Values Splash

Splash page for new ESL curriculum

Carolina Forensic Training

Mobile site layout

Charlotte Day Camp

New design to go live 2016

Bolt Electrical

Brochure for local electrician.

Bolt Electric

Inside of bolt electric brochure

Carolina Forensic Training

Web site design